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Instagram 101 Training

Writer's picture: PenFed Realty TexasPenFed Realty Texas

Our Social & Digital Content Manager, Deanna Fielder, shows you how to rule the ‘Gram like a pro! In this special training, you'll learn what Instagram is, how it can benefit your real estate business, and show you the ins and outs of the platform.


HOW TO ADD TEXT & GIFS TO YOUR IG STORY


SHOW NOTES


Content Ideas:

· Covid-19 Sensitive Posts & Content

· Favorite / Unique Feature in a home

· Before & After Staging Photos

· Photo of the best local park for kids or dogs

· Throwback Thursday #TBT Home Prices then and now

· Behind the Scenes – Why do you love what you do?

· Open House Tour

· Photo from your favorite local restaurant or small business

· Poll. This or That?

· Photos of your team and/or your office

· Decluttering or Home Improvement Tips

· Closing Photo / Video

· Take a photo of your pet

· Feature a new neighborhood or part of town

· Share an industry tip / honest advice

· Post a quote. #MotivationMonday

· Showcase a New Listing or Coming Soon

· MEMES! (Funny, but use sparingly)

· Images of Awesome Homes

· Use a graphic or video from the PenFed Realty Texas Social Media Folder

Linktree allows you to create a personalized and easily customizable page, that houses all the important links you want to share with your audience. You'll get one link to house all the content you're driving followers to. All you need to do is take that link and put it in your Instagram bio! https://linktr.ee/

Instagram Profiles to follow:


PenFed Realty Texas Agents to follow on Instagram:

Real Estate Hashtag Examples:

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© 2025 BHH Affiliates, LLC.  An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. Equal Housing Opportunity.

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Disclaimer:

PenFed Realty disclaims all warranties with respect to the services described herein, express or implied, including but not limited to, any warranty of merchantability, fitness for a particular purpose or freedom from infringement or third party intellectual property rights.PenFed Realty does not represent, guarantee or warrant any level of success resulting from the services described herein. Agent acknowledges that this is a support function of PenFed Realty and PenFed Realty is not authorized to provide legal advice. As such, Agent indemnifies PenFed Realty from any and all claims resulting from this Agreement that are not a result of PenFed Realty’s breach of the Agreement.

Vendor Disclaimer:

Berkshire Hathaway HomeServices PenFed Realty Texas does not guarantee the work of the listed vendors; however, agents have been pleased with the work that was performed. Please provide any positive or negative feedback that you have from using any of these vendors.

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